AffiliScore

Category: SEM

SEM Traffic Sources

  • MSN BING-ADS

    MSN BING-ADS

    [offer_product]

    Harness the combined power of BingTM and Yahoo! Search to reach 33 percent of the U.S. online market1 with a single campaign platform. Market to buyers, not just browsers,2 and use your small and medium-sized marketing budgets to drive pinpoint targeting across multiple online mediums:
    • Search advertising promotes your offer next to relevant search results.  You pay only when someone clicks your ad.
    • Content ads placed next to relevant stories put your offer in front of consumers as they browse related information.
    • Mobile search advertising helps you target tech-savvy, on-the-go customers at great value.
    • Display advertising – banners, images, and rich media – engages your audience visually and emotionally to help improve brand recognition and loyalty.

    [offer_product]

  • Google AdWords

    Google AdWords

    Expand your reach through the Display Network

    With hundreds of thousands of high-quality websites, news pages, and blogs that partner with Google to display AdWords ads, the Google Display Network can reach users all over the web to help you drive conversions. Choose from text, image, and video formats to communicate your message.

    Target the right user in the right context

    Using your keywords, Google’s contextual targeting technology can automatically match your ads to webpages in our Display Network that are most relevant to your business. For example, an ad for a digital camera may show up next to an article reviewing the latest digital cameras. If you want greater control, use placement targeting to hand-pick specific sites or sections of sites you want your ads to appear on.

    Measure and optimize your results

    With the Placement Performance Report, you have visibility into where all your ads appear. Review your ad’s performance on a site-by-site basis to see impression, click, cost, and conversion data, and use this data to identify well-performing sites to target more aggressively and low-value placements that require content optimization or exclusion.