HIRO is an online video ecosystem that uses its propriety technology to Improve the performance of all of its ecosystem players – advertisers, publishers and content owners.
In the world of online advertising, every second counts. HIRO’s patented technology makes it easy and effective to serve up the right ad, at the right moment, to the right viewer, for rich results. Our programmatic distribution and monetization facilitates one of the fastest prediction-based real-time bidding (RTB) processes in the market, and this translates into practically unlimited scale. Combined with latency-based optimization, quick loading-time for video-players, a unique cloud-based architecture, and our real-time big data optimization, HIRO’s technology is maximizing ad opportunities unlike anything else.